Language: English
July 4th, 14:00-18:30
Price
30.000

Visualising Disruption.
Makе a trend map for your business

WORKSHOP
This half-day workshop uses a unique combination of visual tools to analyse disruptive trends and the changes they might inflict on your business.

We’ll work together to identify future challenges and areas where your business has particular resilience.
This half-day workshop uses a unique combination of visual tools to analyse disruptive trends and the changes they might inflict on your business.

We'll work together to identify future challenges and areas where your business has particular resilience.
During this workshop you will acquire the "design and futures" thinking skills necessary to proactively adapt to a world of accelerating change. You will learn to analyse the disruptive potential of local and global trends and the technologies shaping future needs. You'll use these insights to assess the resilience of your organisation and to uncover new opportunities for growth and innovation.

You will leave with a clearer understanding of some priorities for immediate and long-term action, as well as new methods to bring back to your teams for more in-depth application.
  • 1
    Step 1 — Your Business
    Duration: 1 hr
    Tools: Service Blueprint
    Working in teams (pre-selected based on overlapping problems, question, current state) each participant will be guided through the creation of their own service blueprint to map out their own core business activities.

    This exercise will also allow team members to introduce themselves and their businesses to one another. To highlight the different ways that they interact with their customers. Each group will discuss their blueprint to ensure nothing important is forgotten.

    * Teams will be preassigned based on industry and the participants responses to a short set of questions sent before the workshop.
  • 2
    Step 2 — Mapping the Future
    Duration: 1 Hour
    Tools: Horizon Scanning, Divergence Mapping
    As a group we will map predictions, trends, and weak signals (things we hear about but don't know exactly what it means) on the wall. The trends will be colour coded based on whether participants see them as probable, plausible, possible.

    Using a timeline we will organise the trends to reveal perspective on which trends are immediate and which seem further way. As a group we will debate the position of emerging behaviours and tech and find patterns and relationships between different trends.
  • 3
    Step 3 – Visualising Disruption
    Duration: 1 Hour
    Tools: Futures Wheel, Cross Impact Matrix
    Participants will be lead through the Manoa Futures Method combining the Futures Wheel and Cross Impact Matrix. Each group will first take 3 different trends from step 2 and brainstorm the logical implications using the futures wheel.

    Next, each group will spend 10-20 minutes per group member's service blueprint, to collectively map out how different frontstage, backstage and customer journey points might be impacted by the future disruptions they extrapolated in the futures wheel.
  • 4
    Step 4 – Share & Conclusion
    Duration: 1 Hour
    Each participant will have time to explain their cross-impact matrix, and where they see themselves being disrupted by the trends they chose. What they think is the priority moving forwards. What they might do next. Members of the group (and facilitators) will write suggestions & feedback on post-its for each participant to take away and reflect upon.
Respond faster to changing market conditions
Develop informed long-term strategies
See what big trends will impact your organisation's future
Learn how to apply futures thinking in business
You should bring along the headlines which most excite, concern and intrigue you. Together we will explore how they might have an impact on your business, and on business in general.
A short survey will be sent before the workshop to find out more about your business and unique goals, so groups can be created and the appropriate topics and trends can be highlighted and analysed during the workshop.
John Jynch

John is interaction and service designer, founder of Context Studio from Dublin, Ireland.

He now works independently and has founded Context Studio, a boutique design studio advocating, coaching and applying service and interaction design for a range of clients.

More about John
Luke Sturgeon

Strategic designer, co-founder and partner of Greyspace.

Luke has 10 years of experience in strategic design and business modeling. His portfolio includes clients from the banking, financial, educational and media industries.

More abour Luke
Luke Sturgeon

Strategic designer, co-founder and partner of Greyspace.

Luke has 10 years of experience in strategic design and business modeling. His portfolio includes clients from the banking, financial, educational and media industries.

More abour Luke
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