Language: English
July 4th, 09:00-13:00
Price
30.000

Trend Lab:
How to explore Future Trends with Design Thinking

managing partner at Design Thinkers Group
WORKSHOP
"For the last ten years we have been running the Masters in research for Design and Innovation at Elisava Pompeu Fabra University in Barcelona.

This has given us the opportunity to develop our own research method for identifiying, analysing and applying trends to strategy and business projects and processes."
"For the last ten years we have been running the Masters in research for Design and Innovation at Elisava Pompeu Fabra University in Barcelona.

This has given us the opportunity to develop our own research method for identifiying, analysing and applying trends to strategy and business projects and processes."
Every year we implement our #TrendslabBCN where for a whole week we apply this methodology for company and government projects. The current proposal is to present the method, some cases of company projects where it has been successfully applied and develop a short hands-on session with participants to provide them with trends identification and analysis skills.

  • 1
    Intro and welcome
  • 2
    Talk: How Trends Drive Business and Change?
  • 3
    Teams conformation and challenge assignment
  • 4
    Talk: How to understand and use our trends research?
  • 5
    Toolkit delivery to teams: Signals and Patterns identification
  • 6
    Teamwork: Trends Identification and mapping
  • 7
    Teamwork: Actionable insights
  • 8
    Teamwork: Actionable Trends
  • 9
    Talk: KPIs and Scenario Forecasting
  • 10
    Success Stories
Jorge Rodriguez Nieto

managing partner at Design Thinkers Group

Publicist, specialised in Corporate Communications from UJTL in Bogotá, BA in Fine Arts, specialised in New Media and Administration from Universidad de los Andes, and postgraduate in Cultural Management specialised in Cultural Industries from the University of Barcelona.

More about Jorge
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