Business Design

From the boardroom to the living room and back
workshop
30.000 ₽
60.000 ₽
Language: English
August 3d
09:00-13:30
In Business Design you create products and services in order to validate business models. In this workshop we will explore the business design process by means of real-life cases and practical exercises.
In Business Design you create products and services in order to validate business models. In this workshop we will explore the business design process by means of real-life cases and practical exercises.
Whether you design industrial products, apps, or services, most design processes aim to help you make the right design for a given challenge. Business design is different in this regard: You’re using the tools and techniques in a design process to validate a business model. This has consequences for your design process as well as the business model you are creating and we will explore both sides during the workshop.

The workshop consists of three parts: 1) Explore cases from the startup world as well as from management/strategy consulting. 2) Have a 2−3 hour hands-on challenge around translating a business problem into a design experiment 3) Share best practices, feedback, and reflection in a group discussion.

During the workshop we will explore questions like: Why is business design emerging as a field now? What are typical questions that clients have? How are the design choices you make in a business design process different? What experience and skills do you need to become successful in business design?

Whether you design industrial products, apps, or services, most design processes aim to help you make the right design for a given challenge. Business design is different in this regard: You're using the tools and techniques in a design process to validate a business model. This has consequences for your design process as well as the business model you are creating and we will explore both sides during the workshop.

The workshop consists of three parts: 1) Explore cases from the startup world as well as from management/strategy consulting. 2) Have a 2−3 hour hands-on challenge around translating a business problem into a design experiment 3) Share best practices, feedback, and reflection in a group discussion.

During the workshop we will explore questions like: Why is business design emerging as a field now? What are typical questions that clients have? How are the design choices you make in a business design process different? What experience and skills do you need to become successful in business design?
1
Walk in and intro
2
Discuss business design cases
3
Challenge introduction
4
Part 1: Discovery
5
Part 2: Ideation
6
Part 3: Experiment Design
7
Part 4: Mock up/presentation
8
Reflection and discussion
1
Walk in and intro
2
Discuss business design cases
3
Challenge introduction
4
Part 1: Discovery
5
Part 2: Ideation
6
Part 3: Experiment Design
7
Part 4: Mock up/presentation
8
Reflection and discussion
Business Design
From the boardroom to the living room and back
Ticket to the workshop
60.000 р.
30.000 р.
Workshop registration: "Business Design: from the boardroom to the living room and back"
We will contact you shortly about your registration.
If you have any questions until then, please call: 7 495 177 51 43 or email to: dtcamp@lab-w.com
Address: SAP digital leadership center
52 bld.7, Kosmodamianskaya naberezhnaya, Moscow, Russia
© 2018 Wonderfull Innovation Consultancy
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